Statistic regarding Axa brandfans: favorite brands for childrens products

AIlon has analyzed 8943 people from Germany who have a very high affinity to Axa and compared the mean values with a representative sample of the population.

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Children | Axa

March 24, 2022

This statistic shows the favorite brands for childrens products of that part of the German population, with a high affinity for the financial services company "Axa", compared to the total population. Especially pronounced is the positive relation to Toysrus, as well as the decreased value for Johnsons Baby.

This bar chart visualizes, how an affinity for the brand "Axa" correlates with a preference for the displayed Children affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Axa" brandfans to have an affinity for "Toysrus" is increased by 28.83% .

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