Statistic regarding Porta Möbel customers: favorite brands for childrens products

AIlon has analyzed 1742 people from Germany who have a very high affinity to Porta Möbel and compared the mean values with a representative sample of the population.

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Children | Porta Möbel

March 23, 2022

This statistic visualizes the favorite brands for childrens products of that part of the German population, with a strong preference for the furniture retailer "Porta Möbel", compared to the total population. Especially pronounced is the positive relation to Toysrus, Pampers.

This bar chart visualizes, how an affinity for the brand "Porta Möbel" correlates with an affinity for the displayed Children affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Porta Möbel" customers to have an affinity for "Toysrus" is increased by 40.2% .

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