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Beauty Influencer | Porta Möbel
March 23, 2022
This statistic visualizes the most popular beauty influencers of that part of the German population, with a high affinity for the furniture retailer "Porta Möbel", compared to the total population.
Extremely pronounced is the positive correlation with Jeffree Star and Dagibee, as well as the decreased value for Ingrid Nilsen and Huda.
This bar chart visualizes, how a preference for the brand "Porta Möbel" correlates with a preference for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Porta Möbel" customers to have an affinity for "Jeffree Star" is increased by 1.69% .
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