Statistic regarding Aldi customers: favorite movies

AIlon has analyzed 64327 people from Germany who have a very high affinity to Aldi and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Movies | Aldi

March 23, 2022

This statistic shows the most popular movies of that part of the German population, with a strong preference for the shopping brand "Aldi", compared to the total population. Especially pronounced is the positive relation to Twilight, Nur mit Dir, Fight Club, as well as the decreased value for Star Wars, Fast and Furious, Game of Thrones.

This bar chart visualizes, how a preference for the brand "Aldi" correlates with an affinity for the displayed Movies affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Aldi" customers to have an affinity for "Star Wars" is decreased by 1.86% .

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