Statistic regarding dm-drogerie markt customers: most popular celebrity magazines

AIlon has analyzed 54885 people from Germany who have a very high affinity to dm-drogerie markt and compared the mean values with a representative sample of the population.

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Celebrity Magazine | dm-drogerie markt

March 23, 2022

This statistic visualizes the favorite celebrity magazines of that part of the German population, with a strong preference for the shopping brand "dm-drogerie markt", in comparison to the total population. The preference for the magazines "Gala" and "inTouch" is moderately increased, while it is considerably decreased for the the magazines "Freizeit Revue" and "Das neue Blatt".

This bar chart visualizes, how a preference for the brand "dm-drogerie markt" correlates with a preference for the displayed Celebrity Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "dm-drogerie markt" customers to have an affinity for "Gala" is increased by 44.07% .

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