Statistic regarding Royal Dutch Shell customers: most popular charity magazines

AIlon has analyzed 7153 people from Germany who have a very high affinity to Royal Dutch Shell and compared the mean values with a representative sample of the population.

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Charity Magazine | Royal Dutch Shell

March 24, 2022

This statistic shows the most popular charity magazines of that part of the German population, with a high affinity for the chemical company "Royal Dutch Shell", in comparison to the total population. The preference for the magazines "Rotkreuz Magazin" and "VDK Zeitung" is considerably increased.

This bar chart visualizes, how an affinity for the brand "Royal Dutch Shell" correlates with an affinity for the displayed Charity Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Royal Dutch Shell" customers to have an affinity for "Rotkreuz Magazin" is increased by 1.04% .

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