Statistic regarding Royal Dutch Shell customers: favorite audio equipment companies

AIlon has analyzed 7153 people from Germany who have a very high affinity to Royal Dutch Shell and compared the mean values with a representative sample of the population.

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Music | Royal Dutch Shell

March 24, 2022

This statistic visualizes the favorite audio equipment companies of that part of the German population, with a strong preference for the chemical company "Royal Dutch Shell", compared to the total population. Very noticeable is the positive relation to Bose and Sennheiser.

This bar chart visualizes, how an affinity for the brand "Royal Dutch Shell" correlates with a preference for the displayed Music affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Royal Dutch Shell" customers to have an affinity for "Bose" is increased by 58.9% .

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