Statistic regarding Royal Dutch Shell customers: favorite fast fashion brands

AIlon has analyzed 7153 people from Germany who have a very high affinity to Royal Dutch Shell and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | Royal Dutch Shell

March 24, 2022

This statistic visualizes the most popular fashion brands of that part of the German population, with a strong preference for the chemical company "Royal Dutch Shell", in comparison to the total population. The largest outliers in the positive range are: Peek Und Cloppenburg, Boss, Pierre Cardin and in the negative range are: Nkd, Takko, Adler.

This bar chart visualizes, how a preference for the brand "Royal Dutch Shell" correlates with an affinity for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Royal Dutch Shell" customers to have a preference for "Peek Und Cloppenburg" is increased by 66.46% .

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