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Food Influencer | Royal Dutch Shell
March 24, 2022
This statistic visualizes the most popular food influencers of that part of the German population, with a high affinity for the chemical company "Royal Dutch Shell", in comparison to the total population.
Very pronounced is the positive correlation with Gordon Ramsay and Jamie Oliver, as well as the negative correlation with Tiny Spoon and Krautkopf.
This bar chart visualizes, how a preference for the brand "Royal Dutch Shell" correlates with a preference for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Royal Dutch Shell" customers to have an affinity for "Gordon Ramsay" is increased by 1.65% .
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