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Entertainment Influencer | Coca-Cola
March 25, 2022
This statistic visualizes the most popular entertainment influencers of that part of the German population, with a high affinity for the food manufacturer "Coca-Cola", compared to the total population.
The largest deviations in the positive range are: Dwayne Johnson, Udo Bönstrup, Joko Winterscheidt and in the negative range are: Guido Maria Kretschmer, Daniela Katzenberger, Sascha Grammel.
This bar chart visualizes, how an affinity for the brand "Coca-Cola" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Coca-Cola" customers to have a preference for "Dwayne Johnson" is increased by 2.58% .
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