Statistic regarding Coca-Cola customers: most popular beauty influencers

AIlon has analyzed 47766 people from Germany who have a very high affinity to Coca-Cola and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Beauty Influencer | Coca-Cola

March 25, 2022

This statistic shows the most popular beauty influencers of that part of the German population, with a high affinity for the food manufacturer "Coca-Cola", in comparison to the total population. The largest deviations in the positive range are: Jeffree Star and Ninas KosmeTICK and in the negative range are: Dagibee and Ingrid Nilsen.

This bar chart visualizes, how a preference for the brand "Coca-Cola" correlates with an affinity for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Coca-Cola" customers to have a preference for "Dagibee" is decreased by 1.03% .

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