Statistic regarding Coca-Cola customers: most popular fashion magazines

AIlon has analyzed 47766 people from Germany who have a very high affinity to Coca-Cola and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Magazine | Coca-Cola

March 25, 2022

This statistic visualizes the favorite food magazines of that part of the German population, with a high affinity for the food manufacturer "Coca-Cola", in comparison to the total population. The affinity for the magazine "Lecker" is considerably increased, while it is clearly decreased for the the magazine "Mit Liebe - Das Genussmagazin".

This bar chart visualizes, how a preference for the brand "Coca-Cola" correlates with an affinity for the displayed Food Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Coca-Cola" customers to have a preference for "Lecker" is increased by 23.54% .

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