Statistic regarding Coca-Cola customers: favorite fast fashion brands

AIlon has analyzed 47766 people from Germany who have a very high affinity to Coca-Cola and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | Coca-Cola

March 25, 2022

This statistic shows the favorite fashion brands of that part of the German population, with a strong preference for the food manufacturer "Coca-Cola", compared to the total population. Very noticeable is the positive correlation with Nike, Puma, Adidas, as well as the decreased value for Adler, Nkd, Gerry Weber.

This bar chart visualizes, how an affinity for the brand "Coca-Cola" correlates with a preference for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Coca-Cola" customers to have a preference for "Nike" is increased by 41.88% .

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