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Communication | Coca-Cola
March 25, 2022
This statistic shows the favorite cell phone providers and messenger services of that part of the German population, with a strong preference for the food manufacturer "Coca-Cola", in comparison to the total population.
The largest outliers in the positive range are: Whatsapp and Vodafone and in the negative range are: Winsim and Alcatel Mobile.
This bar chart visualizes, how a preference for the brand "Coca-Cola" correlates with an affinity for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Coca-Cola" customers to have an affinity for "Whatsapp" is increased by 40.32% .
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