Statistic regarding Expert SE customers: most popular food influencers

AIlon has analyzed 8142 people from Germany who have a very high affinity to Expert SE and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Influencer | Expert SE

March 28, 2022

This statistic visualizes the most popular food influencers of that part of the German population, with a high affinity for the shopping brand "Expert SE", compared to the total population. Very noticeable is the positive relation to Gordon Ramsay and So Vegan, as well as the decreased value for Johann Lafer and Ralf Zacherl.

This bar chart visualizes, how an affinity for the brand "Expert SE" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Expert SE" customers to have an affinity for "Gordon Ramsay" is increased by 1.4% .

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