Statistic regarding Expert SE customers: most popular tech influencers

AIlon has analyzed 8142 people from Germany who have a very high affinity to Expert SE and compared the mean values with a representative sample of the population.

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Technology Influencer | Expert SE

March 28, 2022

This statistic shows the most popular tech influencers of that part of the German population, with a high affinity for the shopping brand "Expert SE", in comparison to the total population. Extremely noticeable is the positive correlation with Bill Gates and Felix von der Laden, as well as the negative correlation with TutopolisTV and HardwareDealz.

This bar chart visualizes, how a preference for the brand "Expert SE" correlates with a preference for the displayed Technology Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Expert SE" customers to have an affinity for "Bill Gates" is increased by 3.67% .

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