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Beautyorganic | Expert SE
March 28, 2022
This statistic shows the favorite organic cosmetics brands of that part of the German population, with a strong preference for the shopping brand "Expert SE", compared to the total population.
Extremely noticeable is the positive correlation with Speick and Weleda, as well as the negative correlation with Kneipp and Dr Scheller.
This bar chart visualizes, how an affinity for the brand "Expert SE" correlates with an affinity for the displayed Beautyorganic affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Expert SE" customers to have an affinity for "Speick" is increased by 52.06% .
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