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Lifestyle | Expert SE
March 28, 2022
This statistic shows the preferred lifestyle of that part of the German population, with a high affinity for the shopping brand "Expert SE", compared to the total population.
Very pronounced are the positive values for Riding an e-bike, E-Mobilität, Nutzt Vergleichsportale and the negative values for Shopping in Discounters, Haustier: Vogel, Hair care.
This bar chart visualizes, how a preference for the brand "Expert SE" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Expert SE" customers to have a preference for "Riding an e-bike" is increased by 72.26% .
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