Statistic regarding Jack Daniel’s customers: most popular tech influencers

AIlon has analyzed 12545 people from Germany who have a very high affinity to Jack Daniel’s and compared the mean values with a representative sample of the population.

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Technology Influencer | Jack Daniel’s

March 24, 2022

This statistic visualizes the most popular tech influencers of that part of the German population, with a strong preference for the food manufacturer "Jack Daniel’s", in comparison to the total population. Especially noticeable is the positive correlation with Bill Gates and Mark Zuckerberg, as well as the negative relation to TutopolisTV and HardwareDealz.

This bar chart visualizes, how an affinity for the brand "Jack Daniel’s" correlates with an affinity for the displayed Technology Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Jack Daniel’s" customers to have an affinity for "Bill Gates" is increased by 7.06% .

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