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Fashionfast | Jack Daniel’s
March 24, 2022
This statistic shows the favorite fast fashion brands of that part of the German population, with a strong preference for the food manufacturer "Jack Daniel’s", in comparison to the total population.
Extremely noticeable is the positive correlation with H&M, Asos, S. Oliver, as well as the negative correlation with C&A, Kik, Stradivarius.
This bar chart visualizes, how a preference for the brand "Jack Daniel’s" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Jack Daniel’s" customers to have a preference for "H&M" is increased by 97.33% .
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