Statistic regarding Jack Daniel’s customers: favorite mobility service providers

AIlon has analyzed 12545 people from Germany who have a very high affinity to Jack Daniel’s and compared the mean values with a representative sample of the population.

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Mobility | Jack Daniel’s

March 24, 2022

This statistic shows the favorite mobility service providers of that part of the German population, with a strong preference for the food manufacturer "Jack Daniel’s", compared to the total population. The largest outliers in the positive range are: Ryanair, Lufthansa, Turkish Airlines and in the negative range are: Uber, Virgin Airlines, Latam Airlines.

This bar chart visualizes, how a preference for the brand "Jack Daniel’s" correlates with an affinity for the displayed Mobility affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Jack Daniel’s" customers to have a preference for "Ryanair" is increased by 148.2% .

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