Statistic regarding Adidas customers: most popular TV magazines

AIlon has analyzed 28779 people from Germany who have a very high affinity to Adidas and compared the mean values with a representative sample of the population.

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Tv Magazineonline | Adidas

March 23, 2022

This statistic visualizes the most popular TV magazines of that part of the German population, with a high affinity for the fashion label "Adidas", in comparison to the total population. The affinity for the magazine "kino.de" is considerably increased.

This bar chart visualizes, how a preference for the brand "Adidas" correlates with a preference for the displayed Tv Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Adidas" customers to have a preference for "kino.de" is increased by 62.06% .

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