Statistic regarding Signal Iduna brandfans: most popular celebrity magazines

AIlon has analyzed 6608 people from Germany who have a very high affinity to Signal Iduna and compared the mean values with a representative sample of the population.

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Celebrity Magazine | Signal Iduna

March 24, 2022

This statistic shows the most popular celebrity magazines of that part of the German population, with a high affinity for the financial services company "Signal Iduna", compared to the total population. The affinity for the magazines "Gala" and "inTouch" is considerably increased, while it is strongly decreased for the the magazines "Freizeit Revue" and "Das neue Blatt".

This bar chart visualizes, how a preference for the brand "Signal Iduna" correlates with an affinity for the displayed Celebrity Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Signal Iduna" brandfans to have a preference for "Freizeit Revue" is decreased by 18.43% .

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