This study is based on a small sample and is not entirely current.
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Create current statisticsFashion Magazine | Signal Iduna
March 24, 2022
This statistic visualizes the most popular fashion magazines of that part of the German population, with a strong preference for the financial services company "Signal Iduna", compared to the total population.
The affinity for the magazines "Madame" and "Grazia" is considerably increased, while it is strongly decreased for the the magazines "Glamour" and "InStyle".
This bar chart visualizes, how a preference for the brand "Signal Iduna" correlates with an affinity for the displayed Fashion Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Signal Iduna" brandfans to have a preference for "Madame" is increased by 14.11% .
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