Statistic regarding Signal Iduna brandfans: most popular womens magazines

AIlon has analyzed 6608 people from Germany who have a very high affinity to Signal Iduna and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Women Magazine | Signal Iduna

March 24, 2022

This statistic shows the most popular womens magazines of that part of the German population, with a strong preference for the financial services company "Signal Iduna", in comparison to the total population. The affinity for the magazines "Barbara" and "Petra" is strongly increased, while it is moderately decreased for the the magazines "Auf einen Blick" and "Tina Magazin".

This bar chart visualizes, how a preference for the brand "Signal Iduna" correlates with a preference for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Signal Iduna" brandfans to have an affinity for "Auf einen Blick" is decreased by 18.77% .

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