Statistic regarding Signal Iduna brandfans: favorite online travel agencies

AIlon has analyzed 6608 people from Germany who have a very high affinity to Signal Iduna and compared the mean values with a representative sample of the population.

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Travel | Signal Iduna

March 24, 2022

This statistic visualizes the favorite online travel agencies of that part of the German population, with a strong preference for the financial services company "Signal Iduna", compared to the total population. The largest deviations in the positive range are: Tui Cruise Line, Fti, Hapag Lloyd Cruise Line and in the negative range are: Schauinsland Reisen, Öger Tours, Skyscanner.

This bar chart visualizes, how an affinity for the brand "Signal Iduna" correlates with an affinity for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Signal Iduna" brandfans to have a preference for "Tui Cruise Line" is increased by 36.41% .

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