Statistic regarding Signal Iduna brandfans: favorite brands for childrens products

AIlon has analyzed 6608 people from Germany who have a very high affinity to Signal Iduna and compared the mean values with a representative sample of the population.

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Children | Signal Iduna

March 24, 2022

This statistic visualizes the favorite brands for childrens products of that part of the German population, with a high affinity for the financial services company "Signal Iduna", in comparison to the total population. The largest deviations in the positive range are: Pampers and in the negative range are: Johnsons Baby.

This bar chart visualizes, how a preference for the brand "Signal Iduna" correlates with a preference for the displayed Children affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Signal Iduna" brandfans to have an affinity for "Pampers" is increased by 4.26% .

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