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Entertainment Influencer | Chupa Chups
March 23, 2022
This statistic visualizes the most popular entertainment influencers of that part of the German population, with a strong preference for the food manufacturer "Chupa Chups", in comparison to the total population.
Very pronounced is the positive correlation with Chris Tall, Joko Winterscheidt, Udo Bönstrup, as well as the negative relation to Guido Maria Kretschmer, Daniela Katzenberger, Ilka Bessin.
This bar chart visualizes, how an affinity for the brand "Chupa Chups" correlates with an affinity for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Chupa Chups" customers to have a preference for "Chris Tall" is increased by 4.59% .
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