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Mobility | Chupa Chups
March 23, 2022
This statistic shows the favorite mobility service providers of that part of the German population, with a high affinity for the food manufacturer "Chupa Chups", in comparison to the total population.
Extremely noticeable is the positive correlation with Deutsche Bahn, Ryanair, Flixbus, as well as the negative correlation with Uber, Airasia, Latam Airlines.
This bar chart visualizes, how an affinity for the brand "Chupa Chups" correlates with a preference for the displayed Mobility affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Chupa Chups" customers to have an affinity for "Deutsche Bahn" is increased by 109.72% .
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