Statistic regarding Chupa Chups customers: most popular national newspapers

AIlon has analyzed 1980 people from Germany who have a very high affinity to Chupa Chups and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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National Newspaper | Chupa Chups

March 23, 2022

This statistic visualizes the most popular national newspapers of that part of the German population, with a high affinity for the food manufacturer "Chupa Chups", in comparison to the total population. The affinity for the newspapers "Die Zeit", "Frankfurter allgemeine Zeitung", "Die Welt" is strongly increased, while it is strongly decreased for the newspapers "Neue Presse", "Ärzte Zeitung", "TAZ".

This bar chart visualizes, how an affinity for the brand "Chupa Chups" correlates with an affinity for the displayed National Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Chupa Chups" customers to have an affinity for "Die Zeit" is increased by 92.38% .

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