Statistic regarding Mister Spex customers: most popular fashion magazines

AIlon has analyzed 8456 people from Germany who have a very high affinity to Mister Spex and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Magazine | Mister Spex

March 24, 2022

This statistic visualizes the most popular food magazines of that part of the German population, with a strong preference for the shopping brand "Mister Spex", compared to the total population. The affinity for the magazine "Lecker" is strongly increased, while it is strongly decreased for the the magazine "Mit Liebe - Das Genussmagazin".

This bar chart visualizes, how an affinity for the brand "Mister Spex" correlates with a preference for the displayed Food Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Mister Spex" customers to have a preference for "Lecker" is increased by 78.6% .

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