This study is based on a small sample and is not entirely current.
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Create current statisticsNational Newspaper | Mister Spex
March 24, 2022
This statistic shows the most popular national newspapers of that part of the German population, with a high affinity for the shopping brand "Mister Spex", in comparison to the total population.
The preference for the newspapers "Handelsblatt", "Die Zeit", "Süddeutsche Zeitung" is strongly increased, while it is strongly decreased for the newspapers "Ärzte Zeitung", "Neue Presse", "TAZ".
This bar chart visualizes, how a preference for the brand "Mister Spex" correlates with an affinity for the displayed National Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Mister Spex" customers to have a preference for "Handelsblatt" is increased by 105.94% .
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