Statistic regarding Mister Spex customers: most popular health magazines

AIlon has analyzed 8456 people from Germany who have a very high affinity to Mister Spex and compared the mean values with a representative sample of the population.

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Health Magazine | Mister Spex

March 24, 2022

This statistic visualizes the favorite health magazines of that part of the German population, with a high affinity for the shopping brand "Mister Spex", compared to the total population. The preference for the magazine "Fit for Fun" is considerably increased, while it is clearly decreased for the the magazine "Apotheken Umschau".

This bar chart visualizes, how an affinity for the brand "Mister Spex" correlates with an affinity for the displayed Health Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Mister Spex" customers to have a preference for "Fit for Fun" is increased by 100.74% .

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