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Women Magazine | Fitbit
March 28, 2022
This statistic visualizes the favorite womens magazines of that part of the German population, with a high affinity for the tech company "Fitbit", compared to the total population.
The affinity for the magazines "Emotion" and "Petra" is strongly increased, while it is considerably decreased for the the magazines "Bild der Frau" and "Tina Magazin".
This bar chart visualizes, how a preference for the brand "Fitbit" correlates with an affinity for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fitbit" customers to have an affinity for "Emotion" is increased by 179.7% .
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