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Home | Obi
March 24, 2022
This statistic visualizes the most popular interior decorators of that part of the German population, with a strong preference for the shopping brand "Obi", in comparison to the total population.
Very noticeable is the positive correlation with Xxxlutz, Segmüller, Möbelhaus Höffner, as well as the decreased value for Sb Möbel Boss, Möbel Roller, Immoscout.
This bar chart visualizes, how an affinity for the brand "Obi" correlates with a preference for the displayed Home affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Obi" customers to have an affinity for "Xxxlutz" is increased by 35.1% .
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