Statistic regarding Ermenegildo Zegna customers: most popular mens magazines

AIlon has analyzed 1529 people from Germany who have a very high affinity to Ermenegildo Zegna and compared the mean values with a representative sample of the population.

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Men Magazine | Ermenegildo Zegna

July 14, 2022

This statistic shows the favored mens magazines of that part of the German population, with a strong preference for the fashion label "Ermenegildo Zegna", in comparison to the total population. The preference for the magazine "Playboy Deutschland" is strongly increased.

This bar chart visualizes, how a preference for the brand "Ermenegildo Zegna" correlates with a preference for the displayed Men Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Ermenegildo Zegna" customers to have an affinity for "Playboy Deutschland" is increased by 70.99% .

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