Statistic regarding Ermenegildo Zegna customers: most popular travel magazines

AIlon has analyzed 1529 people from Germany who have a very high affinity to Ermenegildo Zegna and compared the mean values with a representative sample of the population.

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Travel Magazine | Ermenegildo Zegna

July 14, 2022

This statistic shows the most popular travel magazines of that part of the German population, with a high affinity for the fashion label "Ermenegildo Zegna", in comparison to the total population. The preference for the magazine "DAV Panorama" is considerably increased, while it is considerably decreased for the the magazine "Globetrotter Magazin".

This bar chart visualizes, how a preference for the brand "Ermenegildo Zegna" correlates with a preference for the displayed Travel Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Ermenegildo Zegna" customers to have an affinity for "DAV Panorama" is increased by 3.6% .

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