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Women Magazine | Dirk Rossmann GmbH
March 23, 2022
This statistic shows the favored womens magazines of that part of the German population, with a high affinity for the shopping brand "Dirk Rossmann GmbH", compared to the total population.
The affinity for the magazines "Brigitte" and "Bild der Frau" is clearly increased, while it is moderately decreased for the the magazines "Eve Magazin" and "Emma".
This bar chart visualizes, how a preference for the brand "Dirk Rossmann GmbH" correlates with a preference for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Dirk Rossmann GmbH" customers to have an affinity for "Brigitte" is increased by 33.4% .
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