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Entertainment Influencer | Max Mara
July 14, 2022
This statistic visualizes the most popular entertainment influencers of that part of the German population, with a high affinity for the fashion label "Max Mara", in comparison to the total population.
Extremely noticeable is the increased value for Daniela Katzenberger, Guido Maria Kretschmer, Ilka Bessin, as well as the negative correlation with Dwayne Johnson, Marcel Scorpion, Prinz Marcus Von Anhalt.
This bar chart visualizes, how a preference for the brand "Max Mara" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Max Mara" customers to have a preference for "Daniela Katzenberger" is increased by 9.41% .
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