Statistic regarding Max Mara customers: most popular fashion magazines

AIlon has analyzed 5815 people from Germany who have a very high affinity to Max Mara and compared the mean values with a representative sample of the population.

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Food Magazine | Max Mara

July 14, 2022

This statistic shows the favored food magazines of that part of the German population, with a strong preference for the fashion label "Max Mara", in comparison to the total population. The affinity for the magazine "Essen Und Trinken" is considerably increased, while it is moderately decreased for the the magazine "Der Feinschmecker".

This bar chart visualizes, how an affinity for the brand "Max Mara" correlates with a preference for the displayed Food Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Max Mara" customers to have an affinity for "Essen Und Trinken" is increased by 177.31% .

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