Statistic regarding Johnnie Walker customers: favorite chemical companies

AIlon has analyzed 5013 people from Germany who have a very high affinity to Johnnie Walker and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Chemical | Johnnie Walker

March 24, 2022

This statistic visualizes the favorite chemical companies of that part of the German population, with a strong preference for the food manufacturer "Johnnie Walker", compared to the total population. The largest outliers in the positive range are: Evonik, Aral, Shell and in the negative range are: Gazprom, Bp, Bayer Ag.

This bar chart visualizes, how a preference for the brand "Johnnie Walker" correlates with an affinity for the displayed Chemical affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Johnnie Walker" customers to have a preference for "Evonik" is increased by 237.5% .

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