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Fashion | Johnnie Walker
March 24, 2022
This statistic shows the favored fashion brands of that part of the German population, with a high affinity for the food manufacturer "Johnnie Walker", in comparison to the total population.
Extremely noticeable is the positive correlation with Gstar Raw, Jack And Jones, Karl Lagerfeld, as well as the negative correlation with Takko, Nkd, Adler.
This bar chart visualizes, how a preference for the brand "Johnnie Walker" correlates with an affinity for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Johnnie Walker" customers to have an affinity for "Gstar Raw" is increased by 236.25% .
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