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Travel | Johnnie Walker
March 24, 2022
This statistic shows the favorite online travel agencies of that part of the German population, with a strong preference for the food manufacturer "Johnnie Walker", compared to the total population.
The largest deviations in the positive range are: Holidaycheck, Skyscanner, Norwegian Cruise Line and in the negative range are: Hurtigruten, Schauinsland Reisen, P&O Cruise Line.
This bar chart visualizes, how an affinity for the brand "Johnnie Walker" correlates with a preference for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Johnnie Walker" customers to have a preference for "Holidaycheck" is increased by 226.3% .
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