Statistic regarding Hugo Boss customers: favorite fast fashion brands

AIlon has analyzed 30727 people from Germany who have a very high affinity to Hugo Boss and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | Hugo Boss

March 23, 2022

This statistic visualizes the favorite fashion brands of that part of the German population, with a high affinity for the fashion label "Hugo Boss", compared to the total population. The largest outliers in the positive range are: Boss, Lacoste, Diesel and in the negative range are: Nkd, Takko, Adler.

This bar chart visualizes, how an affinity for the brand "Hugo Boss" correlates with a preference for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Hugo Boss" customers to have an affinity for "Boss" is increased by 108.71% .

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