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Travel | Activia
March 22, 2022
This statistic visualizes the favorite online travel agencies of that part of the German population, with a high affinity for the food manufacturer "Activia", in comparison to the total population.
Especially noticeable is the increased value for Tripadvisor, Booking.Com, L Tur, as well as the decreased value for Berge & Meer, Visit The Usa, Royal Caribbean Cruise Line.
This bar chart visualizes, how a preference for the brand "Activia" correlates with a preference for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Activia" customers to have a preference for "Tripadvisor" is increased by 51.31% .
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