Statistic regarding Burda Style customers: most popular science journals

AIlon has analyzed 3238 people from Germany who have a very high affinity to Burda Style and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Science Magazine | Burda Style

March 24, 2022

This statistic visualizes the favorite science journals of that part of the German population, with a high affinity for the fashion label "Burda Style", in comparison to the total population. The preference for the magazines "Geo Magazin" and "Gehirn und Geist" is moderately increased, while it is clearly decreased for the the magazines "Welt der Wunder" and "National Geographic Magazine".

This bar chart visualizes, how an affinity for the brand "Burda Style" correlates with an affinity for the displayed Science Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Burda Style" customers to have a preference for "Welt der Wunder" is decreased by 21.5% .

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