Statistic regarding Burda Style customers: favorite cuisine

AIlon has analyzed 3238 people from Germany who have a very high affinity to Burda Style and compared the mean values with a representative sample of the population.

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Culinary | Burda Style

March 24, 2022

This statistic visualizes the most popular food of that part of the German population, with a high affinity for the fashion label "Burda Style", compared to the total population. Very noticeable is the positive correlation with Weißwein, Rotwein, Vegetarian and vegan cuisine, as well as the decreased value for Fast food, German cuisine, Bavarian cuisine.

This bar chart visualizes, how an affinity for the brand "Burda Style" correlates with a preference for the displayed Culinary affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Burda Style" customers to have an affinity for "Weißwein" is increased by 19.8% .

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