This study is based on a small sample and is not entirely current.
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Create current statisticsTravel Magazine | Wilkinson Sword
March 24, 2022
This statistic shows the favored travel magazines of that part of the German population, with a high affinity for the tech company "Wilkinson Sword", in comparison to the total population.
The preference for the magazine "Lufthansa Magazine" is clearly increased, while it is moderately decreased for the the magazine "Globetrotter Magazin".
This bar chart visualizes, how an affinity for the brand "Wilkinson Sword" correlates with a preference for the displayed Travel Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Wilkinson Sword" customers to have an affinity for "Lufthansa Magazine" is increased by 3.72% .
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