Statistic regarding Benefit Cosmetics customers: most popular womens magazines

AIlon has analyzed 1259 people from Germany who have a very high affinity to Benefit Cosmetics and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Women Magazine | Benefit Cosmetics

March 24, 2022

This statistic shows the favorite womens magazines of that part of the German population, with a high affinity for the cosmetics brand "Benefit Cosmetics", compared to the total population. The affinity for the magazines "Womens Health" and "Jolie" is considerably increased, while it is moderately decreased for the the magazines "Auf einen Blick" and "Frau im Trend".

This bar chart visualizes, how a preference for the brand "Benefit Cosmetics" correlates with an affinity for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Benefit Cosmetics" customers to have an affinity for "Womens Health" is increased by 259.1% .

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