Statistic regarding Benefit Cosmetics customers: favorite mobility service providers

AIlon has analyzed 1259 people from Germany who have a very high affinity to Benefit Cosmetics and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Mobility | Benefit Cosmetics

March 24, 2022

This statistic visualizes the favorite mobility service providers of that part of the German population, with a high affinity for the cosmetics brand "Benefit Cosmetics", in comparison to the total population. The largest outliers in the positive range are: Deutsche Bahn, Ryanair, Condor and in the negative range are: Bvg, Share Now, Bosch E-Bike Systems.

This bar chart visualizes, how an affinity for the brand "Benefit Cosmetics" correlates with a preference for the displayed Mobility affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Benefit Cosmetics" customers to have an affinity for "Deutsche Bahn" is increased by 143.04% .

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